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Creating a sales funnel to capture prospective new patient
Advertising, Marketing, Social Media  |   June 5, 2020

Creating a sales funnel to capture prospective new patient

Things are drastically different for so many businesses and dental and orthodontic practices are no exception.  It’s time to change the way we do our practice marketing.  It’s important now
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Unboxing A Smile with Aligner Packaging
Advertising, Branding & Design, Marketing  |   January 9, 2020

Unboxing A Smile with Aligner Packaging

The demand for clear aligner packaging is a growing trend in orthodontics.  We receive calls and emails often from orthodontists and team members seeking a solution to present branded packaging
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clear aligner packagingortho aligner boxorthodontic aligner box
National Orthodontic Health Month Marketing Ideas
Marketing, Social Media  |   September 25, 2019

National Orthodontic Health Month Marketing Ideas

It’s the most wonderful time of the year, when you work in Orthodontics!  There is an entire month dedicated to raising awareness about orthodontic treatment and healthy smiles.  The best
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orthodontic consultantorthodontic health month marketingorthodontic marketing
Getting the new patient to say YES to orthodontic treatment
Consulting, Marketing  |   August 21, 2019

Getting the new patient to say YES to orthodontic treatment

I’ve had the pleasure of presenting at the American Association of Orthodontists annual meeting about marketing an orthodontic practice. I co-lectured with Rita Bauer at the AAO about the importance
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Orthodontic Aligner box provides great product packaging
Marketing  |   July 1, 2019

Orthodontic Aligner box provides great product packaging

The ortho aligner box and packaging was created in response to the need for orthodontists to effective market their in-house aligner product.  As a branding agency, we know the value
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Community marketing is great advertising
Advertising, Marketing  |   May 16, 2019

Community marketing is great advertising

Community marketing can be costly but the return can be high.  This is an area where sponsorships and events can cost a lot of money and the time to see
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What office stats can reveal about marketing
Consulting, Marketing  |   May 16, 2019

What office stats can reveal about marketing

Knowing your office and marketing stats will help you measure the success of your marketing efforts.  As a business owner, I want to know how every client comes to my
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Successfully reach your audience through digital marketing
Marketing, Social Media  |   May 16, 2019

Successfully reach your audience through digital marketing

If you’re not engaged in digital marketing you are missing a huge opportunity to reach your target audience.  Digital marketing can include many categories like google AdWords, and social media
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Case acceptance begins before you see the new patient!
Consulting, Marketing  |   May 16, 2019

Case acceptance begins before you see the new patient!

Before a prospective patient ever walks into your office, your selling process should already be in full swing.  There will be several interactions with a person prior to their actual
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Recent Posts

  • Creating a sales funnel to capture prospective new patient June 5, 2020
  • Unboxing A Smile with Aligner Packaging January 9, 2020
  • National Orthodontic Health Month Marketing Ideas September 25, 2019

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Recent Posts

Creating a sales funnel to capture prospective new patient

Creating a sales funnel to capture prospective new patient

Advertising, Marketing, Social Media June 5, 2020
Unboxing A Smile with Aligner Packaging

Unboxing A Smile with Aligner Packaging

Advertising, Branding & Design, Marketing January 9, 2020
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